The initial visual language was inspired by the south façade of the Institut du Monde Arabe by Jean Nouvel, where motorized apertures open and close to form a dynamic, responsive grid that reads as a cohesive pattern while allowing for subtle variations at the individual level.
Building on this reference, a grid system was developed to organize all visual elements, creating a consistent framework that allows for variation within a unified structure.
I developed a visual language to sit within the grid. Starting from a droplet symbol, I created a set of geometric tiles that function as an “alphabet.”
The tiles function as flexible graphic elements used to frame content or add structure to the page. They can be configured in different ways depending on context, from minimal applications to more elaborate compositions. The tiles can also be combined into larger units, with patterns scaling and adapting across formats, from website layouts to social media use.
